Clay Shirky’s chat about social software and group dynamics.
The way people behave seems so obvious once people set it down on paper or what have you, but it doesn’t seem like people are aware of it much.
For example:
You are at a party, and you get bored. You say “This isn’t doing it for me anymore. I’d rather be someplace else. I’d rather be home asleep. The people I wanted to talk to aren’t here.” Whatever. The party fails to meet some threshold of interest. And then a really remarkable thing happens: You don’t leave. You make a decision “I don’t like this.” If you were in a bookstore and you said “I’m done,” you’d walk out. If you were in a coffee shop and said “This is boring,” you’d walk out.
You’re sitting at a party, you decide “I don’t like this; I don’t want to be here.” And then you don’t leave. That kind of social stickiness is what Bion is talking about.
And then, another really remarkable thing happens. Twenty minutes later, one person stands up and gets their coat, and what happens? Suddenly everyone is getting their coats on, all at the same time. Which means that everyone had decided that the party was not for them, and no one had done anything about it, until finally this triggering event let the air out of the group, and everyone kind of felt okay about leaving.
Also, some neat stuff about reputation and the effects of group moderation (or lack thereof). Check it out.